Airline Sales and Marketing
If you cannot answer 'Yes' to these six questions, then you need Interrogate
Can you, and all of your sales staff, access all
information on all flights you are responsible for?
Can you access the data in a web-friendly format,
from any location in the world, 24/7?
Can you compare the results to previous flights
and then drill down and find out which sales channel is performing
poorly?
Can you find out, in real time, if your
promotions and code share deals are bringing you profitable sales?
Do you know the 'Net Passenger Value' of all your
customers? Can you respond to their needs?
Do you and the revenue management team use
identical data and co-operate closely?
You can log on to Interrogate Airline Business Intelligence
system now with no capital expenditure. You will be able to:
* Improve Cross-Selling and Up-selling* Analyse sales by GDS, Origin and Destination, Selling Agent, Tour Code
* Focus Marketing Campaigns
* Measure the success of campaigns instantly
* Negotiate better Tactical Offers
* Obtain Allocation Partner data quicker
* Deal with Schedule Changes and Cancellations faster
* Settle Customer Disputes
* Speed up and Automate internal Reporting
